Geroge Patterson Y&R
Advertising in Sydney

Experiences that create a cultural exchange and inspire action. We created a global campaign designed to make it distinct any other global Summit before. On a global level, technology is fueling change. Each phone that activates the app is given a Citizen number, no identifying personal information is collected. Once a Citizen has voted, they can view the results, then pose a question of their own. The campaign showcases people from around the world being shown the game for the first time to prove once and for all that our game, Australia’s game, is truly an distinguished sport, different anything else in the world. As portion of a campaign to recruit a expansive variety of roles in Navy aviation for defense Force Recruiting, the Do you fit? Digital, direct and TV channels were used throughout the campaign. This short documentary reports on an outbreak that threatens media, marketing and advertising industries all over the world: Media Buzzword Syndrome. We have offices across Australia and NZ and have specialists in every discipline brand strategy and architecture, campaign development, corporate design, activation, promotions, AM, CAM, digital, mobile, social, shopper marketing and brand experience design. We are part of a global network of 186 YR agencies. He enjoys rolling up his sleeves and active with his clients and team on brand strategy and ingenious ideas. He is passionate about lasting client relationships and world class creativity that delivers business results. Making sure people engage with our clients, products, and brands, by making it fun. I look forward to meeting you, understanding your business, and your business challenges. He was recently involved in re positioning global brands for four of these companies. With YR for over 3 years, she has also worked with leading brands and agencies in London, Melbourne, Adelaide and Sydney. She has worked overseas for a number of years. He has been with GPYR for 6 years and in that time has been integral to building the creative culture and product of the agency. Over a career spanning 15 years in the advertising industry, Bono has worked as a strategic planner in both media and ingenious agencies. Over a career spanning 15 years in the advertising industry I’ve worked as a strategic planner in both media and creative agencies. As one of the most awarded creatives in Australia he’s been ranked in the Top 20 Creatives in the world in the Dunn Report and at Cannes Lions, his labor features in the book 100 Ideas that Changed Advertising and in 2014 created a global adoption movement for the Lost Dogs Home. Planning Director, GPYR Melbourne With a career bridging both original and media agencies, Mike is capable to bring a unique perspective to the challenges brands and businesses face in a modern and dynamic world. He brings this belief to the Planning team, agency and clients, taking a collaborative approach to developing work that connects with people, and contributes to genuine business and social outcomes.